ECE101 Keynote: Better Business Results with Essential and Exceptional Customer Experiences (2013)

Larry Bowden  February 25 2013 01:45:10 PM

Consumers are more mobile and more social than ever before.  They have come to expect personalized and compelling experiences on web properties 24/7 plus new and exciting advanced capabilities seamlessly delivered in the right context.  Companies investing in delivering an exceptional customer experience are separating themselves from the competition and seeing increasing positive business outcomes.  We'll share the IBM vision of market-leading strategies and capabilities for delivering award-winning customer experiences for spectacular business results.