IBM uses Facebook for Exceptional Web Experience event in May
Tags :IBM Facebook Exceptional Web Experience
An interesting IBM event will be taking place May 14-18 utilizing Facebook to discuss Exceptional Web Experience. With IBM selling it's platforms and the Customer Experience Suite I am trying to figure out why they would use Facebook which is mainly for personal accounts and not business solutions. It definitely isn't considered an Exceptional Web Experience
The IBM Social Business team will be hosting a virtual event on Facebook May 14-18. Topic: Exceptional Web Experience. Be sure to like www.facebook.com/IBMSocialBiz now!
You have 5 seconds to engage a customer before they leave your web site, and nearly 40% of web users won't return, according to a survey by Gomez and Compuware (see link). How do you create an exceptional web experience?
Join the conversation on Facebook.com/IBMSocialBiz on May 14-18 to share your experiences and ideas, and to see success stories.
It appears they are wanting to drive traffic to Like the Facebook page for IBM Social Business and generate content on it instead of an actual Jam idea they have done many times before using IBM software.
Related Posts:
IBM Social Business Jam walkthrough
IBM Social Business Jam concludes. What was the benefit to you?
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On Tuesday, May 8th, 2012 by Chris Miller
