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IBM Cloud Computing Speciality for 2011 #ls11


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Announced right before and now again at PartnerWorld®, IBM has launched a new partner designation called IBM Cloud Computing Speciality.  Partners in this speciality can resell IBM cloud offerings, including LotusLive.  Then coming along in may will be an actual certification for the cloud offerings.  

Strangely this strengthens IBM sales force out through the partners to run revenue instead of just licenses to IBM, but actual infrastructure.  The VP of IBM ISV and Developer Relations, Mike Riegel, had this to say:

"We don't compete with our partners, particularly in the ISV space. We enable them to be the application provider"

I can see them stating this as the partner only provides possible integration and migration to what is then IBM revenue stream.

Then IBM is also launching another program wrapped around Cognos an analytics to expand the Social Business offerings.  Cognos will make it's appearance in the IBM Cognos Express Planner.

So the push you should be taking away is not just social business that we learned at Lotusphere 2011, but cloud business that IBM wants you to give them.